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How it works

A new approach to build and validate your category, merchandising and E-Merchandising strategies

Welcome to Pomelo

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WHO WE ARE

Pomelo is a consulting company in retail strategy, supporting you in the development of your categories  brands and your merchandising / e-merchandising, strategy in order to guarantee business growth.

With 12 years of experience in category management and merchandising studies all around the world, Pomelo is an expert in your domain. Our team is build with category and shopper specialists reinforced by data analysts and scientists as well.

Its expertise is based on its own methodologies and analysis technologies, aiming to offer you recommendations that can be implemented immediately.

 

Pomelo is  working with industry players as well as distributors.

WHO BENEFITS FROM POMELO'S SERVICES

You are a Category Manager, Merchandise or, Trade Marketeer. Alternatively, you are in charge of the commercial or marketing department of your company ,then this service is made for you.

 

Your challenge is to develop your brand's retail strategy and convince retailers to adopt it? With us you will find the insights, expertise and key recommendations to guarantee your success.

 

On the contrary, you are a distributor and you need to optimize your store concept?  We will provide you with the insights you need to increase your sales.

 

Thanks to our conducted research you will obtain a comprehensive guide and expert support in order to set up your categories, your merchandising and your assortments impressing your commercial partners.

SECTORS WE COVER

Food
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Non-Food
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Pharma
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Fashion & Sport
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Electronics
Health & Beauty
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BRANDS WE WORK WITH

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« We chose Pomelo because of its revolutionary tracking technology which gave us new insights into our shopper behavior. »

Sofie Breuil – Responsable Merchandising & Etudes Commerciales – Groupe Bel

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