ONLY 1% of all purchases on Drive channel in France are made via media placements (banner, butterfly, etc.) Why?
1. 59% of e-shoppers never make a purchase via a banner on Drive.
2. 24% never take the time to look at the content of banners on Drive.
3. 46% look at them without ever taking action (clicking or searching for the product)
At POMELO, we can help you to make your banners more attractive, to position them better and, above all, to better understand the path and expectations of your e-shoppers.
Interested? Our team is at your disposal to help you!
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